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TECHNOLOGY

How News Aggregators Work: A Behind-the-Scenes Look

News Rhythm Team

December 10, 2025

7 min read


Ever wondered how platforms like News Rhythm can display news from over 120 different sources, updated every few minutes, without manually copying and pasting articles? The answer lies in a technology that's been around since the early days of the web: RSS feeds.

What is RSS?

RSS stands for "Really Simple Syndication" (or sometimes "Rich Site Summary"). It's a standardized format that allows websites to publish their content in a machine-readable way.

When a news publisher creates an RSS feed, they're essentially creating a structured list of their recent articles that includes:

  • Article title
  • Publication date and time
  • A brief summary or excerpt
  • Link to the full article
  • Sometimes: author name, categories, and thumbnail images

This feed is typically available at a URL like example.com/rss orexample.com/feed. Anyone can access it, and it updates automatically whenever the publisher posts new content.

The Aggregation Process

Here's how News Rhythm transforms hundreds of RSS feeds into a unified news experience:

Step 1: Feed Collection

Our system maintains a database of verified RSS feed URLs from trusted publishers. Every 5 minutes, we send requests to each of these feeds to check for new content. We process feeds in parallel batches to ensure speed and efficiency.

Step 2: Parsing & Extraction

RSS feeds come in slightly different formats (RSS 2.0, Atom, etc.). Our parser normalizes these into a consistent structure, extracting the title, link, date, summary, and any available images.

Step 3: Quality Filtering

Not everything in an RSS feed is news. We filter out promotional content, advertisements, and low-quality articles using keyword detection. Articles containing phrases like "price drop," "discount," or "sponsored" are automatically excluded.

Step 4: Deduplication

The same story often appears on multiple news sites. We use title similarity algorithms to identify and remove duplicate articles, ensuring you see each story only once.

Step 5: Sorting & Prioritization

Articles are sorted by publication date (newest first) and prioritized based on whether they have images or video content. We also mix sources to prevent any single publisher from dominating the feed.

Why RSS Still Matters

In an age of social media algorithms and personalized feeds, RSS might seem old-fashioned. But it has significant advantages:

  • No algorithm manipulation: You see what publishers actually publish, not what an algorithm thinks you want to see.
  • Privacy: RSS doesn't track you or build a profile of your reading habits.
  • Reliability: It's a stable, standardized format that's been working for over 20 years.
  • Publisher control: News organizations decide what goes in their feed, maintaining editorial independence.

Challenges We Face

Building a news aggregator isn't without challenges:

  • Feed reliability: Some publishers change their RSS URLs or have intermittent outages. We monitor feed health and have fallback mechanisms.
  • Image extraction: Not all feeds include images. We sometimes need to extract thumbnails from article metadata.
  • Language detection: Ensuring articles appear in the correct language section requires careful source curation.
  • Scale: Processing 120+ feeds every 5 minutes while keeping the site fast requires efficient caching and optimization.

The Future of News Aggregation

As AI and machine learning advance, news aggregators are becoming smarter. Future developments might include:

  • Better summarization of long articles
  • Automatic translation between languages
  • Fact-checking integration
  • Personalization that respects privacy

At News Rhythm, we're committed to using technology to make quality journalism more accessible, while respecting both publishers' rights and readers' privacy.


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